Christian Aid Week isn't just one of those awareness-raising contrivances in the calendar (it's always Something-Or-Other Week). It's a practical way to change lives.
The slogan of Christian Aid is "Poverty - let's end it". That may be an ambitious goal but it's realisable, at least in the lives of those who are served through this fine charity's work. Generous contributions during this campaign will end poverty - if not for the whole world then at least for someone, somewhere.
Every envelope returned with a gift of money, every sponsored walk and every sale of goods makes a difference. Thank you for playing your part.